Hire local SEO Services
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Technical SEO · Australia

Technical SEO Services: Audit + Implementation

Our technical SEO services find and fix the problems that stop Google from crawling, indexing and ranking your website, from slow Core Web Vitals and broken redirects to pages stuck in “Discovered – currently not indexed”. You get a clear audit, and if you want it, we implement every fix for you.

Free 20-minute review of your Search Console data. No lock-in contracts.

Real Google Search Console data WordPress, Shopify & custom sites Australian team

What are technical SEO services?

Technical SEO services diagnose and fix the parts of a website that stop search engines from crawling, indexing or ranking it: site speed, crawlability, mobile performance, structured data and site architecture. Content and link building sit on top of this foundation, so if the technical layer is broken, the rest of your SEO budget works at a fraction of its value.

Scope of Work

What’s Included in Our Technical SEO Services?

Every engagement covers the technical factors that decide whether Google can find, render and trust your pages. Keyword research, content writing and link building are separate services, but they depend on this work being done first.

Crawlability Analysis

We check that Googlebot can reach every important page: robots directives, navigation paths, crawl traps, broken links, redirect chains and wasteful URL patterns.

Indexability & Canonicalisation

We find pages that are excluded, duplicated or wrongly canonicalised, and make it clear to Google which URL is the primary version of each page.

XML Sitemap & Robots.txt

We clean your sitemap so it lists only indexable, canonical URLs, and tune robots.txt so crawl budget goes to pages that earn revenue.

Core Web Vitals & Site Speed

We diagnose Largest Contentful Paint, Interaction to Next Paint and Cumulative Layout Shift, then prioritise the fixes with the biggest impact on key pages.

Structured Data (Schema)

We audit existing schema, remove conflicts and add accurate Service, LocalBusiness, FAQ and Breadcrumb markup that matches your visible content.

Site Architecture & Internal Links

We fix orphan pages and shallow linking so authority flows from your homepage and hub pages to the services, industries and locations you want to rank.

JavaScript Rendering

We check whether content built with page builders or JavaScript frameworks is actually visible to Google, not just to visitors.

Redirects & Error Cleanup

We map and fix 404s, 5xx errors, redirect loops and chains, and update internal links so they point straight to the final URL.

Log File & Crawl Stats Review

On larger sites we analyse server logs and Search Console Crawl Stats to see exactly where Googlebot spends its time, and where it doesn’t.

Technical SEO Audit Services

What You Receive From Our Technical SEO Audit Services

Our technical SEO audit services combine a full site crawl with the data Google itself reports in Search Console, so every issue is confirmed rather than guessed. Crawling tools estimate problems; Search Console shows what Google is actually crawling, excluding and indexing.

Each finding is ranked by impact and effort, so your team, or ours, knows exactly what to fix first. A typical small-business technical SEO auditing service takes one to two weeks; large ecommerce and enterprise sites take three to four weeks because log file and crawl budget analysis need more data.

If your audit shows a wider content or relevance problem, our on-page SEO services pick up where the technical work ends.

Your audit deliverables

  • Full site crawl report with every error grouped by type
  • Search Console indexing review: why each excluded page is excluded
  • Core Web Vitals report for your top templates
  • Schema validation and recommended markup
  • Prioritised fix sheet ranked by impact and effort
  • Walk-through call to explain every finding
Choose the Right Option

Technical SEO Audit vs Implementation: What’s the Difference?

A technical SEO audit is a diagnosis: a report of what’s broken. Implementation is the actual work of fixing it, editing code, server settings or CMS configuration. Many agencies sell the audit alone and leave the fixes to you. An audit-only engagement costs less, but it only pays off if your team has the access and skills to act on it. Always confirm which one you’re buying.

ComponentAudit onlyAudit + implementation
Diagnosis of issuesIncludedIncluded
Prioritised fix listIncludedIncluded
Code, server & CMS changesNot includedIncluded
Re-crawl & validation in Search ConsoleNot includedIncluded
Needs your own developerUsually yesNo
Best forTeams with in-house developersBusinesses without technical resources

Need the fixes built into a new or rebuilt site? See our SEO website services.

How We Work

Our Technical SEO Process

Four stages, each validated against real Search Console data before we move on.

Crawl & Collect

We crawl the full site, connect Search Console and Analytics, and pull Crawl Stats and Core Web Vitals field data.

Diagnose & Prioritise

Every issue is confirmed, grouped and ranked by its impact on indexing, rankings and conversions.

Fix & Deploy

We implement fixes in your CMS, theme or server, or hand your developer a clear ticket for each one.

Validate & Monitor

We request re-crawls, validate fixes in Search Console and monitor coverage, errors and speed monthly.

Pricing

How Much Do Technical SEO Services Cost in Australia?

Cost depends mostly on site size and complexity. The ranges below reflect typical Australian market rates; your fixed quote follows a free technical check.

Technical SEO Audit

A$750–A$4,500 one-off

Full diagnosis and prioritised fix sheet. Ideal if you have a developer.

  • Small sites (under 50 pages) at the lower end
  • Search Console indexing review
  • Walk-through call

Ongoing Technical SEO

From A$1,000 /month

Monthly monitoring and fixes for growing, ecommerce and multi-location sites.

  • Monthly crawl & coverage checks
  • Core Web Vitals monitoring
  • Priority fixes after every release

Very large sites with thousands of URLs usually need our enterprise SEO services for crawl-budget management and multi-team coordination.

Platform Expertise

Technical SEO for WordPress, Shopify & Ecommerce Sites

Each platform breaks in its own way. A generic checklist built for a 20-page brochure site misses most of these.

WordPress

Plugin bloat, heavy page builders, conflicting SEO plugins, unoptimised images and slow shared hosting are the usual culprits. We cut unused scripts, set up caching and fix duplicate meta tags without rebuilding your site.

Shopify

Our Shopify technical SEO audit covers fixed /collections/ and /products/ URL structures, duplicate collection and tag pages, limited robots.txt control, and Liquid theme edits for canonical and schema issues.

Ecommerce

Ecommerce technical SEO services handle crawl budget on large catalogues, faceted navigation that creates endless duplicate URLs, out-of-stock product pages and category pagination.

Selling overseas as well? Hreflang and multi-country setup are covered by our international SEO services. Moving platforms or domains? Plan it with our SEO migration services.

For Local & Service Businesses

Technical SEO for Home Services, Trades & Professional Firms

Local businesses rarely have huge websites, but they often have the most damaging technical problems: location pages Google never indexes, duplicate suburb pages, missing LocalBusiness schema, and mobile pages that load too slowly for someone searching on the job site.

As a technical SEO consultant for home services and trades, we connect these fixes to your Google Business Profile and Google Maps visibility, so the pages Google indexes are the ones that win calls.

Know the Difference

Technical SEO vs On-Page SEO: What’s the Difference?

Technical SEO controls how Google crawls, renders and indexes your site. On-page SEO optimises the content, headings and keywords on each page for relevance. A page can have perfect content and still never rank if Googlebot can’t reach it, it loads too slowly, or duplicates confuse indexing.

A common pattern we see: a business invests in content and links while a handful of technical issues quietly cap how much of that work ever gets indexed. Fix the foundation first, then scale on-page SEO and SEO content writing on top of it. For mobile-first problems specifically, see our mobile SEO services.

Straight Answers

Technical SEO Services: Frequently Asked Questions

Is technical SEO worth it for a small local business?
Yes, although the scope is smaller than for a large site. Even a five-page site can lose visibility to slow load times, missing schema or pages Google never indexes. A small-business technical audit usually finds these issues within a few days.
How is a technical SEO audit different from a general SEO audit?
A technical SEO audit focuses on crawlability, indexability, site speed and structure. A general SEO audit also reviews content, keyword targeting and backlinks. Technical SEO is one part of a full audit, and usually the first part to fix.
Do I need a developer to fix technical SEO issues?
Not always. Many fixes, such as redirects, meta tags, schema and image compression, can be done inside WordPress or Shopify. Server configuration, theme code and JavaScript rendering issues usually need developer access, which our implementation service includes.
How long does a technical SEO audit take?
A small to mid-size website usually takes one to two weeks from crawl to final report. Large ecommerce or enterprise sites can take three to four weeks because log file and crawl budget analysis need more data.
How often should a technical SEO audit be repeated?
Most websites benefit from a full audit every six to twelve months, with lighter monthly monitoring of Search Console coverage, crawl errors and Core Web Vitals in between. Any redesign, migration or CMS change should trigger a new audit.
Can technical SEO fixes cause a temporary ranking drop?
Large changes such as URL restructures or redirect migrations can cause short-term movement while Google re-crawls the site. Mapping every redirect and testing before launch keeps this dip small and brief.
Why are my pages “Discovered – currently not indexed” in Search Console?
It means Google knows the URLs exist but has not crawled them yet, usually because of weak internal linking, a slow server, low site authority or a sitemap full of low-value URLs. A technical SEO audit identifies which of these is holding your crawl back.

Find Out What’s Stopping Google From Ranking Your Site

Send us your URL. A strategist will review your Search Console coverage, crawl health and Core Web Vitals, then show you the three fixes that matter most. No bots, no auto-generated PDF.